Dell Premier Partner Requirements
Meets all sales and technical training and demo unit requirements for 2 or more Competency areas plus 1 Solutions course.
Choose 1 Solutions Training Course:
- Dell Disk and Tape Backup – DDTB0609WBTS
- Dell Management Console – DMC0809WBTS
- Dell Virtualization Solutions – DVS1209WBTS
- Intelligent Data Management – IDM1210WBTS
- Better Healthcare Through Better Storage with Dell – CSHS0611WBTS
- Selling Dell Compellent Solutions to Healthcare Decision Makers – CSHS0811WBTS
- Integrating Microsoft Hyper-V® with Dell PowerEdge Servers and Dell EqualLogic Storage – IMHV0409WBTS
- Dell vStart™ Sales Training – VSRT0511WBTS
- Host Integration Tools – for Microsoft Systems, HIT Kit and Disaster Recovery – BCDR0109ILTT or BCDR0109WBTT
- Integrating Microsoft Hyper-V with Dell PowerEdge Servers and PS Series Storage – Technical Training – IMHV0409WBTT or IMHV0409ILTT
- Integrating PS Series Storage Solution with VMware vSphere™ – IPSSVM0109ILTT or VMPSS0909WBTT
$1,500,000 (UK, DE, FR and NL Premier Partner) or $750,000 (Rest of Europe Premier Partner) minimum purchase during previous
four rolling quarters (USD$ or equivalent1
, Dell enterprise2 products, and Dell Wyse products and Dell Cloud Services only3).
A minimum of 4 unique people must complete the requirements.
What Does it Take to Become a Dell Premier Partner
At NetWize, we are proud to have partnerships with many reputable companies, such as Microsoft, HP and Cisco. One partnership we’d like to highlight is Dell, one of our Premier Partners. What does it take for a business to join these ranks, and what are the advantages? You are about to find out!
In order to first become a Dell Partner, a business must possess three essential things: an active website, an email that is tied to the business and a valid certificate for reselling. Once you move up to Preferred Partner status, there are additional requirements, like completing at least one PartnerDirect competency, in areas such as storage, cloud computing or systems management, and certain level of sales over the previous four quarters upon completion of core competencies. The next level of partnership is Premier Partner, which is what we are here at NetWize. Premier Partners require two or more completed competencies, with at least $750,000 in sales in the previous four quarters, as well as the completion of one Dell Solutions training course. In addition, Premier Partners must display the PartnerDirect Premier Partner logo on their website (something we take pride in doing).
Once you have moved up the ranks, there are many advantages to be had. Dell Premier partners have access to active Channel management, field marketing, and engineering teams. They also engage with the Dell direct account managers to ensure that their clients are receiving the very best possible service, pricing, and support. In addition, Dell works closely with its Premier partners to ensure that they are trained and up to date on all products and services and that the partner understands the Dell product roadmap.
In addition to being a Dell Premier Partner, NetWize is also a Dell GeoPartner. GeoPartner is a relatively new program that allows Dell direct sales representatives to leverage local partners to deliver services. The local partner delivers the service under the Dell banner, thus broadening Dell’s service reach. There is a relatively small number service providers included in the program, and Dell isn’t necessarily looking for hundreds of partners to join. Instead, they want to select companies, like NetWize, who have the specific skill sets that can meet the needs of its customers.
Dell Preferred Partner Requirements
Choose your Competency and complete the following requirements
Storage Competency
Sales Requirement
Minimum of 2 unique individuals complete the following:
1 Sales
- Dell EqualLogic™ Sales – PSSS0908WBTS (or Dell Partner Sales Excellence Selling Storage – SES0511ILTS)
- Dell Compellent™ Top Gun Storage Sales – CSS0211WBTS (or Dell Partner Sales Excellence Selling Storage – SES0511ILTS)
- Dell Compellent Quote Center – CQCS0211WBTS1 Sales (Choose 2 options below)
- Dell EqualLogic Sales – PSSS0908WBTS (or Dell Partner Sales Excellence Selling Storage – SES0511ILTS)
- Dell Compellent Top Gun Storage Sales – CSS0211WBTS (or Dell Partner Sales Excellence Selling Storage – SES0511ILTS) and Dell Compellent Quote Center – CQCS0211WBTS
- Dell PowerVault™ Storage – DPVS0409WBTS
- Dell AppAssure Sales – APP0412WBTS Technical Requirement Minimum of 2 unique individuals complete the following: 1 Technical
- Dell EqualLogic Technical – PSST1108WBTT
- Dell Compellent Top Gun Storage Architect – CSSAT0211WBTT
- Dell Compellent Quote Center – CQCS0211WBTS 1 Technical (Choose 2 options below)
- Dell EqualLogic Technical – PSST1108WBTT
- Dell Compellent Top Gun Storage Architect CSSAT0211WBTT and Dell Compellent Quote Center – CQCS0211WBTS
- Dell PowerVault Storage – DPVS1109WBTT
- Dell AppAssure Technical Overview – APPT0512WBTT Beginning twelve months after completed Competency, $200,000 minimum sales during previous four rolling quarters (USD$ or equivalent1 , Dell enterprise2 products, Dell Wyse products and Dell Cloud Services only).
Becoming a Dell Premier Partner is a significant achievement for any business, offering a plethora of benefits and opportunities for growth. In this article, we’ll explore ten essential tips to help you succeed as a Dell Premier Partner in 2024 and beyond.
Understanding the Dell Premier Partner Program
The Dell Premier Partner Program provides businesses with exclusive access to Dell’s comprehensive range of products and services. To become a Premier Partner, companies must meet specific criteria set by Dell, including sales targets and customer satisfaction metrics.
Staying Updated with Dell’s Latest Offerings
In the ever-evolving tech industry, product knowledge is paramount. Keep yourself informed about Dell’s latest products, solutions, and services through regular training sessions, webinars, and newsletters.
Leveraging Training and Resources
Dell offers extensive training programs and resources to its Premier Partners. Take advantage of these resources to enhance your product knowledge, sales skills, and technical expertise. Additionally, utilize Dell’s partner portal to access valuable tools and support materials.
Building Strong Relationships with Dell
Forge strong relationships with Dell representatives to maximize your partnership benefits. Regular communication and collaboration with Dell account managers and support staff can provide insights, assistance, and growth opportunities.
Maximizing Sales Opportunities
Identify potential clients and markets for Dell products and tailor your sales approach accordingly. Offer customized solutions and incentives to attract new customers and drive sales.
Providing Excellent Customer Service
Exceptional customer service is key to maintaining long-term partnerships. Focus on delivering personalized support, resolving issues promptly, and exceeding customer expectations to foster loyalty and trust.
Emphasizing Value-added Services
Differentiate your business by offering value-added services alongside Dell products. Whether it’s installation, configuration, or ongoing support, providing comprehensive solutions can enhance the overall customer experience and drive repeat business.
Understanding Market Trends
Stay ahead of the curve by monitoring industry trends and market shifts. Adapt your business strategies and offerings to align with emerging technologies and changing customer needs.
Continuous Improvement and Adaptation
In the fast-paced world of technology, adaptability is crucial. Continuously evaluate and refine your processes, offerings, and strategies to stay competitive and ensure long-term success as a Dell Premier Partner.
Understanding the Dell Premier Partner Program
The Dell Premier Partner Program is designed to empower businesses with the tools and resources needed to thrive in today’s competitive market. By becoming a Premier Partner, companies gain access to a wide range of benefits, including preferential pricing, dedicated account management, advanced technical support, and marketing resources. To qualify for the program, businesses must meet specific criteria set by Dell, such as achieving sales targets and maintaining high levels of customer satisfaction.
Staying Updated with Dell’s Latest Offerings
In the rapidly evolving world of technology, staying informed about Dell’s latest offerings is essential for success. Dell continuously introduces new products, solutions, and services to meet the ever-changing needs of businesses and consumers. Premier Partners should make it a priority to participate in regular training sessions, webinars, and product launches to stay abreast of these developments. By staying ahead of the curve, partners can position themselves as trusted advisors to their clients and capitalize on new opportunities as they arise.
Leveraging Training and Resources
Dell provides extensive training programs and resources to help Premier Partners enhance their product knowledge, sales skills, and technical expertise. These resources include online training modules, certification programs, and access to Dell’s partner portal, which offers a wealth of tools, documentation, and support materials. Premier Partners should take full advantage of these resources to sharpen their skills, stay competitive, and deliver exceptional value to their clients.
Building Strong Relationships with Dell
Effective communication and collaboration with Dell representatives are crucial for maximizing the benefits of the Premier Partner Program. Premier Partners should proactively engage with their Dell account managers to discuss business goals, address challenges, and explore new growth opportunities. By building strong relationships with Dell, partners can gain valuable insights, access additional support resources, and strengthen their position within the program.
Maximizing Sales Opportunities
Identifying and capitalizing on sales opportunities is key to success as a Dell Premier Partner. Partners should analyze market trends, identify target audiences, and develop tailored solutions to meet their clients’ needs. By offering competitive pricing, bundled solutions, and value-added services, Premier Partners can differentiate themselves from competitors and win new business. Additionally, partners should leverage Dell’s marketing resources and promotional campaigns to generate leads and drive sales.
Providing Excellent Customer Service
Exceptional customer service is the cornerstone of any successful partnership. Premier Partners should prioritize customer satisfaction by providing timely, responsive support, resolving issues promptly, and exceeding client expectations. By delivering exceptional service, partners can build trust, foster loyalty, and cultivate long-term relationships with their clients, ultimately driving repeat business and referrals.
Emphasizing Value-added Services
In addition to selling Dell products, Premier Partners should offer value-added services to enhance the overall customer experience. These services may include installation, configuration, training, and ongoing support, tailored to meet the specific needs of each client. By offering comprehensive solutions, partners can differentiate themselves from competitors and position themselves as trusted advisors and strategic partners to their clients.
Understanding Market Trends
Keeping abreast of market trends and industry shifts is essential for staying ahead of the competition. Premier Partners should continuously monitor market trends, technology advancements, and competitive landscape to identify new opportunities and challenges. By staying informed, partners can adapt their strategies, offerings, and go-to-market approaches to align with evolving customer needs and market dynamics, ensuring sustained success in the long run.
Continuous Improvement and Adaptation
In today’s fast-paced business environment, adaptability is key to survival. Premier Partners should embrace a culture of continuous improvement, innovation, and adaptation to stay ahead of the curve. Partners should regularly evaluate their processes, offerings, and performance metrics, solicit feedback from clients and Dell representatives, and make necessary adjustments to stay competitive and drive growth.
FAQs
What are the benefits of becoming a Dell Premier Partner?
Becoming a Dell Premier Partner grants access to exclusive products, resources, and support, along with opportunities for increased sales and growth.
How can I improve my communication with Dell representatives?
Regularly engage with Dell account managers, attend training sessions, and provide feedback to establish effective communication channels.
What resources does Dell provide to its partners?
Dell offers comprehensive training programs, access to a partner portal, marketing support, and dedicated account management to its partners.
How can I stay updated with Dell’s latest offerings?
Subscribe to Dell newsletters, participate in webinars and training sessions, and regularly visit the partner portal for the latest updates.
What steps can I take to boost my sales of Dell products?
Identify target markets, offer customized solutions, provide exceptional customer service, and leverage Dell’s marketing resources to drive sales growth.
PartnerDirect has three levels
Dell Registered Partners
Entry level for new Dell Partners.
- A valid reseller certificate
- An active company website
- An active e-mail account tied to the company domain
Dell Preferred Partners
Dell Preferred Partners have completed competency requirements in one or more areas and are recognised as experts in key Dell offerings.
- Dell Registered Partner requirements, plus:
- One or more completed PartnerDirect Competencies
- Beginning twelve months after completed Competency, $200,000 minimum sales during
previous four rolling quarters (USD$ or equivalent1 , Dell enterprise2 products, Dell Wyse
products and Dell Cloud Services only)
Dell Premier Partners
For Partners who demonstrate the highest level of commitment to their customers and to Dell solutions, this level recognises your excellence and expertise.
- Dell Registered Partner requirements, plus:
- Two or more completed PartnerDirect Competencies
- One Dell Solutions training course completed
- $1,500,000 (UK, DE, FR and NL Premier Partner) or $750,000 (Rest of Europe Premier Partner)
minimum purchase during previous four rolling quarters (USD$ or equivalent1 , Dell enterprise2 products, Dell Wyse products and Dell Cloud Services only) - PartnerDirect Premier Partner logo displayed on Partner’s website
